Data-driven Content
Data-driven websites are quickly becoming the industry standard. The term data-driven means the website content is stored in a database – both content for and from the site. Each time a visitor requests a web page, the web-server pulls select records from the database and builds the web page on the fly, or dynamically. The web-server can also insert records into the database, such as adding items to a shopping cart, visitor profiles, and online surveys.
Because each web page is created dynamically every time it's viewed, websites can be customized to interact with visitors. VIA can build a data-driven website to capture your customer data, personalize interactions, sell merchandise, provide services, perform searches, restrict unauthorized access, enable communication, and much more. Plus, we can integrate your website's back-end database with your other existing offline systems and databases.
Intranets & Extranets
The Web is not only transforming the way companies provide products and services, it is also helping organizations improve operations and communications through the use of Intranets and Extranets. Intranets enhance your ability to communicate and interact with people inside your company – departments, employees, contractors, and others. Extranets enhance your ability to communicate and interact with people outside your company – distributors, retailers, customers, vendors, and partners.
Intranets and Extranets act as communication centers and knowledge bases. They provide an efficient way of sharing vital company information effectively among team members, whether located in the same office, multiple locations, across town or around the globe. The result is better productivity and cost efficiency. VIA can develop an Intranet or Extranet for your organization that improves your information flow, and saves you time and money.
eCommerce & Online Payments
Online commerce is now the fastest growing avenue for ordering products, paying bills, buying services, and even making charitable donations. Increasingly businesses and non-profits are choosing to do at least some commerce online. They appreciate the relatively low cost and high benefits of ecommerce, such as an expanded customer base and customer service capabilities, without the extra cost of additional facilities and staff.
But along with the opportunities, ecommerce also brings new challenges. From security issues to product presentation and online marketing, VIA can take the mystery out of ecommerce for you. We can create your ecommerce site, get you set up with a merchant account and gateway processor, and explain the pros and cons of using systems like PayPal. We can even tie your online catalog to your offline inventory control, ensuring your offerings are always up to date.
Content Management System
Website content can include text, images, documents, information, audio/video. In some cases, content supports and describes your product or service; in other cases, content IS your product or service. Either way, providing accurate and up-to-date content on your website helps educate and empower site visitors. We've learned that the easier it is to update content, the more likely a site will be kept current. To update your website content, you can either hire an HTML professional, or you can make most updates yourself using a Content Management System.
VIA's Content Management System (CMS), is an easy to use browser based web-tool that enables non-technical users to author and update website content using an editor that resembles MS Word. That means you can add and manage stories, information, schedules and photographs without having to learn a programming language. You can preview your changes before they go-live on the website. You can even require management approval of some or all updates. It's a great way to take control of your website while reducing maintenance costs.
Please review our other services, including
website design,
database applications, and
email marketing,
then browse our portfolio and
contact us about getting your
interactive technology project underway.
